Wednesday, October 8, 2008

Advergame Review: Chunga

Kit Kat AdvergameSome Advergames are notable for their intrinsic use of the brand or product. But does that mean the consumer will have a better experience?

I tried out the popular Chunga. It's a nice take on the classic game of Jenga, using Kit Kat bars instead. It's nice that it respects the intrinsic bar-ness of Kit Kats, and the friction-feel of Jenga. However, some of the control is a bit rough, and although I liked the self-poking comedic aspect, it got old real fast.

Overall, I'd say it's worth a try for those interested in Advergames, because of its intrinsic-ness. Those looking for a good game, however, try elsewhere.

No comments: